What does ‘slow fashion’ really mean?
The term 'fast fashion'’ is now universally used and its meaning pretty well understood; clothing produced at immense speed, often in huge volumes, marketing intended to convince us that we always need more, and brands whose strategy for ever-increasing growth eclipses all else.
So where does its opposite come from, and what does it mean?
How to take your own measurements
Being able to take your own measurements is crucial for buying Made To Order clothes, but also makes it so much easier to buy clothes online when you aren’t able to try them on. Fortunately, it’s also really straightforward!